12. How do you handle complex tasks and sensitive information?

Many mobile users are not comfortable with performing complex tasks or those that require sensitive information to be inputted on mobile devices. Desktops are still perceived to be more secure than mobile devices. One good work around is to provide a 'click-to-call' button to make it easier for users to complete the transaction. Another way is let the user carry over the interaction to another device. For example users browsing a job search site may appreciate the option of emailing a list of suitable jobs to themselves, so that they can apply later, perhaps from a desktop.

For more details on how to make your site mobile friendly and better yet, rank better in mobile SEO, Google has a much more in-depth set of guidelines available here.

1. Does it display well on different devices?2. How easily can mobile users complete common tasks?3. Is your Call to Action central and prominent?4. Do you have deep multi-level menus?5. How easy is it to return to your home page?6. Is it easy to search on your site?7. Are your forms suitable for virtual keyboards?8. No pinch-zoom. Other than product images.9. Is your entire site crawlable?10. Does all your content play on mobile devices?11. Have you cross checked your redirects and cross links?12. How do you handle complex tasks and sensitive information?